Empires are Great!

Face it, some people are in the phase of life to go all-in for their business.

• Support the entire household
• Be a job creator
• Build a legacy
• Have global impact and influence

Those are great! Have at it!

Experts abound!

 

But it’s not for me. Been there, done that.

It’s just not that interesting any more.

(usatoday.com/story/travel/destinations/2017/07/21/tiny-house-test-drive-try-one-vacation-before-taking-plunge/496255001)

What  IS  interesting is FREEDOM!

 

Freedom FROM	Freedom TO
Financial overhead Stress of Overwhelm Anxiety of being stuck when times change Responsibility for team's livelihood Confines of schedules and pressure of launches (Not so) subtle comparisons and guilt trips, expectations, and image-making	Be more fully Present, more engaged Focus on relationships – self, spirit, family, friends, community Participate in community, volunteer Play! Travel, explore, discover Pursue personal interests and goals Get a fuckin’ LIFE!

And you get to enjoy a business where you can

• Contribute your highest gift
• Experiment – and keep or drop
• Express creativity
• Build on strengths and competency

AND STILL do what brings actual value to your life and business!

“Business minimalism refocuses resources towards the most significant areas of a business,
removing unnecessary processes and products.”

~European CEO magazine

 

 

So what actually IS the difference?

(bohemian-weasel.livejournal.com/7664.html)	(https://www.supermodulor.com/8×20-tiny-house-on-wheels-plans)
Core objective is continuous growth “Never enough” No rest, never slow down	Success by your own definition Conditions of Enoughness Values-based metrics, both financial and energetic
“Make a killing” Domination The end justifies the means	“Make a living” Ecosystem Build in personal and community growth
Shaming, comparison “Go big or go home” Image making, performative lifestyle	Build on strengths Authenticity and vulnerability Lifestyle choices come first
High-ticket packaging Minimize 1-1 touch Pack more “bonuses” into package	More accessible and affordable Intimacy Simple clear product
Every marketing channel Long, complicated funnels Follow all trends in “what's working now”	Focus single promise to single audience Single channel, simple access Marketing delivers part of the journey
High investment in technology Dedicated team members Buy your way into expensive mentorship circles	Integrate personal and business systems (productivity) Only the systems needed to do the job Humble mentors who deliver results

*Note that many, many people are growing empires by being of true value and service. However there is a trend in the coaching and online marketing world to some of the attitudes mentioned here.

 

What  I Want for YOU!